In an unsteady economy, it’s important to have multiple streams of income to achieve greater financial security. No matter where you live or how much spare time you have, creating an online business is a surprisingly viable option. Whether you’re interested in turning your hobby into a career or simply want a change of pace from your current job, creating a blog or e-commerce business can provide a fulfilling money-making opportunity. There are a number of benefits associated with starting an internet-based business which are worth exploring.

Flexible Hours

Many of us have fantasised about working from home, and running an online business means you can work from just about anywhere on the world. Business activities can be monitored and websites updated while travelling abroad, or from your bedroom. There are numerous software packages and mobile apps which help facilitate this flexibility. Your online shop can operate 24 hours a day, 7 days a week to serve customers from all over the world, but you only need to sign in when it suits your schedule.


Diverse Opportunities

Running an e-commerce business means that you can sell virtually any product or service that you can think of. Many successful business owners choose a highly specific niche market, and cater to this audience. Whether you want to sell downloads of e-books or antique jewellery; the sky’s the limit with an online business.



One of the most important benefits for many is that it is extremely cost-effective to start an online business in comparison to a brick-and-mortar operation. The minimal costs required to get a website up and running include web hosting and the cost of registering a domain name. New business owners can minimise overhead costs by working with drop shipping companies and local web designers. For example, if you were based in Southern California you could look at this list of Los Angeles web design companies at Shopify to find a full web hosting and design package. The start-up costs for this type of service are far lower than sourcing and stocking a retail shop. Choosing to work with a local Portland web design team or wherever you are based may also allow you to barter services and have someone nearby to help with the logistics of running a site.


Green Friendliness

Running an online business can significantly reduce your carbon footprint, according to this study from Carnegie Mellon. As you’re just starting out, you may work alone and then branch out to just a few staff. There’s no need for commuting, saving the emissions and fuel consumption. Transactions can be completed electronically, which saves paper.


Efficient Marketing

Online advertising is cheap, and social media marketing is often free of charge. This allows you to reach out to potential new clients via multiple online channels without spending a penny. Online businesses can also not only work with local clients, but ship to customers based all over the world. With the reach of online advertising, it’s easier to grow a business rapidly and successfully.

Flexibility, marketing potential, and environmental-friendliness are just a few of the top reasons to think about starting an online business. This type of opportunity can be tailored to your unique needs and financial goals, for optimum success.



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